Giù al Mare Logo

Realisation of the logo for Giù al Mare, a culinary project realised by the brand 'il Chianchiere' to create a summer restaurant by the sea at one of the most famous lidos in the province of Salerno.

The logo created is characterised by multiple levels of interpretation. In fact, the lettering is accompanied by a pictogram reproducing the sea and at the same time defining the letter m joining the other words.

The colour palette reflects the union between the sea and the kitchen, thanks to the presence of light blue, a colour typically associated with the sky, and yellow, reminiscent of sand.