ANFFAS Salerno - 60th Anniversary Video

In celebration of 60 years of operation, ANFFAS Salerno commissioned us to make a video with the aim of promoting its values and services.

We worked on the conception and realization of the video by identifying the “gesture” as the main thread of the narrative. This is the metaphor we adopted to evoke the idea that every action performed, even the seemingly simplest one, represents an act of great value for those who need support, protection, inclusion and attention.

The video, which intends to tell about ANFFAS in an emotional, empathetic and celebratory way, was made in dual format -- landscape and portrait -- to suit different purposes and publications.